You’ve Moved into Your New Office Space, Now What?

If you have recently moved into new office space, congratulations! You have taken a very important step towards getting your small or new business off the ground. The next step is making sure that your new space is beautiful, and functional. Let our experts at Boulevard Medical Properties help you with this vital process, by providing an informative look at how you can utilize your custom office space in Los Angeles. In this guide, we will walk through all the ways you can achieve both a functional and practical medical space that your patients and doctors will love.

The Entrance Space

First impressions are important in every aspect, so you will want to make sure that your entrance space is warm and inviting. People often associate a doctor’s office with cold, sterile and often fearful places, so it’s important to try to combat that predisposition as effectively as possible. Choose a warm color palette when crafting a cohesive space, and stick to those colors with your wall paint, fabrics and any other design elements. Always think about the clientele you are catering to when designing your office space. If you work in pediatrics, wall treatments such as fun murals, or mess-friendly wallpaper technology can go a long way. Setting up a play area is also a great way to distract children, while the parents fill out any necessary paperwork, or while everyone is waiting for the appointment to begin. If your office is more tailored to adult patients, adopt an efficient entrance space where they can sign in quickly, receive any paperwork, and move to the seating area to complete it. If you plan to offer light refreshments such as water in your entrance space, consider placing it on a different surface area than your reception counter, as the water could impede foot traffic, or lead to spilling in a worst-case scenario. For more help finding and designing your custom office space in Los Angeles, call the experts at Boulevard Medical Properties today!

The Seating Area

Patients spend a significant amount of time seated in the waiting rooms at doctors’ offices. Because of this, it’s important to make sure that these rooms are not only warm and inviting, but also entertaining to a degree. As discussed before, if your patients are pediatric, consider adding any variety of play place where the children can distract themselves. These areas not only help calm the more timid children, but it also helps the parents stay organized before the appointment begins.

Adult patients might not enjoy a play area so much, but they will still be waiting for some time before each appointment, so try to provide some sort of entertainment for them as well. Magazines and books are cheap and efficient forms of entertainment and installing televisions in the waiting room is another proven way to help patients stay calm while waiting, and to help the wait time fly by. Above all, try to maintain a cohesive decor that is tailored to your clientele, while still providing a welcoming atmosphere where patients can relax.

Exam Rooms

No one ever said that exam rooms must be stark white to be sterile, but it is still common to see offices that look like this. Personalize your exam rooms by extending your color scheme to the walls, chairs and even exam tables that make up each room. Patients will be more comfortable during their medical examinations if the room has a more personable and relaxed feel to it. Create your own custom office space in Los Angeles today when you get in touch with our team at Boulevard Medical Properties.

Medical Space Available in Los Angeles Today

Whether you’ve just graduated from medical or dental school and are looking to open a new practice, or you just need an additional office space, you need to look no further than Boulevard Medical Properties. Finding the perfect medical suites in Los Angeles and navigating lease negotiation, design and construction can be a time-consuming and exhausting process. Boulevard Medical Properties has years of experience and specialty with medical facilities, and we can use our unique expertise to guide you through the process of finding the perfect medical space. From leasing to design, we’ve got you covered!

We Specialize in Managing Medical and Dental Buildings

Once you are in your new medical or dental office space, Boulevard Medical Properties offers you a team of real estate professionals who understand the unique demands of operating a medical office building. Our team of in-house property managers provide a specialized service to all our clients which makes us Los Angeles’ best choice for a new medical or dental lease.

Medical Property Search

Using the Property Search Tool on our website, you can view all the medical suites in Los Angeles that are currently available through Boulevard Medical Properties.

Take a look at this list of some of the most promising medical suites in Los Angeles, currently available at Boulevard Medical Properties!

Brentwood

Wilshire West Medical Tower

11645 Wilshire Boulevard, Los Angeles, CA 90025
There are five spaces available on this property, including the penthouse suite. Square footage ranges from 846 to 2,657 sq. ft. per unit. This is a Medical Office Building with a total square footage of 76,760 sq. ft. All spaces are available For Lease at a rate of $4.25/RSF/Month.

Los Angeles

Brotman Physicians Plaza

9808 Venice Boulevard, Los Angeles, CA 90232
There is one space available on this property at 935 sq. ft. This is a Medical Office Building square footage is 48,925 sq. ft. The space is available For Lease at a rate of $3.50/RSF/Month.

Samaritan Medical Tower

1127 Wilshire Boulevard, Los Angeles, CA 90017
There are nineteen spaces available on this property, ranging from 475 to 5,412 sq. ft. per unit. This is a Medical Office Building with a total square footage of 144,998. All spaces are available for Lease at $3.05/RSF/Month.

Northridge

Northridge Medical Tower

18250 Roscoe Boulevard, Northridge, CA 91325
There are two spaces available on this property, at 804 and 1,961 sq. ft. per unit. This is a Medical Office Building with a total square footage of 33, 731. All spaces are available for Lease at $2.80/RSF/Month.

Go Green!

At Boulevard Medical Properties, we encourage our tenants to “Think Green.” We set the bar as owners and property managers by doing our best to use eco-friendly materials in our buildings, and constructing new suites using the latest in energy efficient fixtures. Our move towards eco-friendly products and construction practices is designed to take your patient experience to the next level by making sure your space is as environmentally friendly as possible.
Boulevard Medical Properties is one of the premier experts in leasing, designing and constructing medical suites in Los Angeles. We understand that every medical and dental practice is unique. We have helped countless doctors, dentists and other medical professionals find the perfect space for them. Boulevard Medical Properties would be thrilled to have your practice as part of our medical community. Search Properties on our Website or contact us to get started!

Marketing your Dental Practice the Right Way

A targeted marketing plan considers who you are, who you know, and what resources you have at your fingertips. After confirming your dental office lease in Los Angeles from Boulevard Medical Properties, use these tips to market your practice.

Leverage Google to Bring in the Biggest Number of Local Patients

The fact of the matter is, tons of patients are searching Google to find dental practices like yours. Make sure that your website turns up on the first page of search results when people search for a dentist in your location.

Use Google My Business Reviews

Using Google My Business for reviews is “extremely important” for local SEO (search engine optimization) rankings, says Feuza Reis, Director of Social Marketing & Communications for Next Level SEM. High SEO rankings translate to getting your website found online.
Reis recognizes that “getting reviews is not always so easy,” so she recommends services like Customer Lobby to her clients. Customer Lobby has a widget (which you add to your website), and an app (which you add to an iPad and use in-office), to help you request customer reviews.

Target Local Customers with Google AdWords

Google AdWords is an ad creator that promotes your website in search results. It works on a PPC (pay per click) system, meaning that you pay a set amount every time someone clicks on your ad. The price is set by the popularity of the keywords you use.

Google AdWords can be used to geotarget a particular radius around your practice. When you were looking for properties for your practice, you probably used search terms like “dental office lease in Los Angeles.” This is an example of how geotargeting works – businesses focus their ads on clients looking for particular services in specific locations.

Make the Most of your Website

You don’t need to be on every social media channel on the internet, but you do need to keep your website up-to-date. Attract new clients while retaining and satisfying your current patients by actively engaging your audience. Consider your website an extension of your dental office lease in Los Angeles – except this online “office” is equipped to welcome any potential client, from anywhere in the world! You can use it to build a reputation, among other important functions.

Post Videos of yourself Answering Common Patient Questions

One great way to engage clients is to post video content. You can easily film yourself (or have a dental assistant film you) with a smart phone, and make short videos discussing common patient questions and concerns. This will help visitors to your website get to know you and feel more comfortable with you before they make their first appointment. It will also make your current patients feel engaged and attended to.

Initiate a ‘Best Smile Contest’

Here is something you can do to give your patients a chance to show off how your work together has improved their lives. They can send in pictures of their new and improved smiles to be posted on a special page on your website. If you want, you can even create public voting, and have your website visitors pick a winner of the ‘Best Smile Contest’!

Engage your Community with a Blog

Adding a blog to your website is an important way to keep things fresh. You can blog as little or as often as you choose, but you should aim for regular posts that your clients can look forward to. You choose the topics – they can alternate between updates about your practice, patient or staff profiles. news and updates about dentistry, or general useful knowledge to educate your patients.

Another thing you can do with your blog is host “guest posts” from local businesses. In this manner you can trade posts with them, with each of you posting on each other’s blogs, and reaching a whole new audience of each other’s customers. This may work especially well if your businesses are related – for example, doctors, dentists, and orthodontists who wish to share networks.

Dental Office Lease in Los Angeles

No matter what your medical specialty, Boulevard Medical Properties understands how much your patients mean to you. Whether you’re just starting out on your own, or looking to expand your practice, we will always help you put your best foot forward to create welcoming and efficient spaces for you to serve your clients. Contact us today for an appointment!

Trends in Medical Office Design

Going to the doctor may evoke memories of dimly lit rooms with little or no outside light, cold and sterile environments that are the opposite of inviting, and an outdated décor. A movement has begun recently to transform the aesthetic of the medical building from dungeon to modern and appealing. According to Health Care Design Magazine, this shift is in large part the result of private physicians joining group practices that have set out to set them apart from their competition and create a space that can be enjoyed rather than dreaded. It is worth noting that this can be seen more with specialty practices, but some forward thinking primary care offices are following suit as well. Creating an environment that is relaxing for a building that is usually filled with anxious people is a great way to change the healthcare fields stereotype.

Boulevard Medical Properties can help you find a great medical office space in Culver City that will elicit an atmosphere that is representative of your practices level of care.

Creating Spaces Unique to Your Visit

Traditional medical buildings are built with three spaces in mind: the waiting room, the exam room, and the doctor’s offices. The small exam rooms became the catchall room for any patient; however, many patients do not require an exam and are there for a consultation only. This has spurred the trend of creating unique consultation spaces that look less intimidating than an exam room, and more homey and comfortable. PJ Glasco of the Children’s Hospital in Colorado stated it perfectly: “The idea was to shift from the exam table to the coffee table.” Many practices are even going as far as to separate the exam area and the consultation area completely, with separate entrances. If you are going in just to talk with the doctor, it makes sense that sitting on a couch would be more comfortable than sitting on an exam table.

Physician Offices and Larger Exam Rooms

The main concern for doctors is their patients, and the comfort of their patients takes top priority. This is true from a business standpoint, as well as an altruistic concern. With that in mind, many practices are condensing the amount of space allocated to individual physicians. Traditional buildings might see each doctor receiving their own office, but more modern designs have implemented reducing this space to allow more room for exam and consultation rooms. The comfort of the patients is of a higher priority to most doctors than displaying their diplomas and certificates. Even having slightly larger exam rooms and consultation areas may set you apart from other healthcare providers, and patients notice that. To find the best office space in Culver City to locate your practice, contact Boulevard Medical Properties today!

Implementing Technology to Free Up Space

Another way to create extra space for your patients is to utilize modern technology such as cloud based systems and tablets to eliminate chart rooms. Just as the physician offices being reduced to create larger exam rooms, eliminating a whole extra chart room gives you more valuable square footage to devote to patients.

First Impressions

First impressions are extremely important, and creating an open and warm environment for your patients can make or break their experience. Many medical practices are implementing the same architectural design that hotel lobbies use. Having an open floor plan for your waiting room with the check in desk as the first thing you see upon entering will create a sense of hospitality and comfort. Including a lot of windows allows for natural light to flood into your space compared to harsh fluorescent lights. Subtle changes to your décor can go a long way as well. Having a small fountain with water noise is soothing, modern furniture makes your office feel new, carpet and drapes will make it feel like home, and consider using something such as essential oils to create a scent that is relaxing rather than sterile.

The market is saturated with healthcare professionals, so it is important to set yourself apart during a patient’s first impression of you. Find the perfect office space in Culver City that gives your patients a great experience by contacting Boulevard Medical Properties; you can talk to our staff by clicking here.

Places You Can Save Money Within Your Practice

Building your own medical practice is quite the investment. Hopefully, you’ve been able to get your plans off the ground without a hitch. Reaping the profits and benefits of your hard work can be the most satisfying feeling in the world, which is why it’s imperative that you continue to promote smart financial decisions in every aspect of your practice.

At Boulevard Medical Properties, we know better than anyone how difficult it can be to sustain smart spending without having to cut corners. From negotiating rent from your medical office space for lease, to developing a permanent and trustworthy team, there’s a lot of aspects of running a medical practice that can be heavy on your wallet.

But don’t give up hope; try these money-saving tips to see where you can best relocate your budget to prevent you from having to sacrifice anything.

1. Download the Software

One way for you to stay ahead while also saving money on hard labor is to install the latest and greatest software programs that can make running your practice a whole lot easier. Many medical facilities use different types of software to help streamline administrative tasks, hold patient records, access valuable information and even set up plans with insurance companies without you having to do any of the work.

This is a great way to save money on having to hire more outside help just to perform some menial, continuous tasks. Let the computer do it instead!

2. Outsource Your Professional Work

Having a full-time administrative staff for things such as marketing, design, professional outreach, and more can cause the corridors to become quite a bit crowded. Don’t be afraid to outsource your work to remote or freelance professionals who you can depend on.

Many professionals hire website managers or graphic designers from third-party companies to help you get everything set up without getting in the way. This will also help you to save the money from having to pay another full-time, in-house professional.

3. Hire Interns

Make sure your staffing schedules and policies are as efficient as possible. If you need to, set an overtime limit and make sure that everyone is receiving a regular late. Tell your employees that it’s okay for them to go home early. If you need to get some administrative tasks done around the office, consider hiring interns. Many of them can provide work for low rate or even free costs while in association with their schools or staffing agencies.

In the long run, this can shave quite a few dollars off your quarterly expenses. By keeping a tight schedule and helping everyone keep track of their hours, you can reduce your own stress instead of worrying about what future expenses might be thrown your way.

4. Work as a Team

When in doubt, it’s never a bad idea to ask your team members what they think. Getting multiple different insights can help you discover some money-saving ideas that you may not have thought about before. Each employee experiences their job in a different way, and they might be a lot more privy to a financial expenditure than you.

Listen to your team, bounce ideas back and forth, and see what you all come up with – the money saving tactics might surprise you!

Medical Office Space for Lease

At Boulevard Medical Properties, we specialize in helping you find the best medical office space for lease in your area. Whether you are starting out small, or you are expanding on an existing practice, we have the tools, resources, and experience to help you out where it matters most. For more financial tips, feel free to contact us online or give us a call at (818) 882-5700 today.

Relocating Your Practice

There are a multitude of reasons why you may need to move your medical practice to a new location. Boulevard Medical Properties can help you find the best medical office rent in Los Angeles, as well as lend you our expertise in the real estate industry. Whether you are looking for something more financially stable, a location that has higher foot traffic, or a spot closer to your patients, it is always a good idea to be prepared before doing so. Follow these steps to make sure that it is done right.

Find the Best Location

A move could strengthen your practices and bring stability, or it could cause a decrease in visits. When you are looking for a new location to continue your medical or dental practice, be sure that you are picking the most convenient spot for your patients. Does the office have parking close by? Is the parking free, or do you have to worry about getting parking tickets validated? Do your patients need to spend a lot of time searching for your office in a large building, or is your office easily located? The first step, and arguably the most important, is to make sure that your new location is the best fit for your patients, since they are the ones driving your business. Boulevard Medical Properties specializes in these types of business locations and can help you find the best medial office for rent in the Los Angeles area.

Informing Patients of Relocation

It is extremely important to make sure that you do not lose any patients due to inconvenience, confusion, or misinformation. Most likely you are not the only doctor or dentist in the area offering these services, so you want to make sure you keep your patients happy and informed. It is a good idea to post multiple notifications at least a month before the move and be redundant with the information. Post signs in the office containing your move date and new location, send out emails and make calls to your patients to make sure they are aware you are moving, and post the move date and address on any social media or website you have. The more places the notification is posted and the earlier you post it, the less likely a patient will be unaware of the move.

Informing Vendors of Relocation

It may seem like an obvious step, but make sure that you also inform any vendors of your move. Crucial deliveries from the Postal Service or other couriers could put a halt on day-to-day operations, which will cost you money. The goal of relocating effectively is to lose as little time and revenue as possible during the process.

Change the Address on Your Materials

Another crucial step that may be overlooked is the need to change the practices location on everything from invoices, remittance forms, notepads, pens, documents, and anything else that has the address listed. If this step was forgotten, you may lose out on a few weeks of revenue from payers that are sending their checks and payments to the wrong address. A helpful tool that the Postal Service offers is forwarding addresses so that hopefully this won’t become a problem.

Hire a Professional Moving Company

Ask anyone who has moved into a new home, having a professional moving company take care of the heavy lifting is always a huge advantage. This is even more important when it comes to relocating your medical practice because there are a lot of valuable pieces of equipment that could be easily destroyed and hard to replace. Find a company that specializes in moving medical equipment to mitigate any financial risk from moving with your staff alone. You will save time by using a company that is experienced in these types of moves, you will minimize any risk of equipment being damaged, you will have more time to treat patients, and your perceived down time will be nominal.

Relocating your medical practice could be extremely beneficial, but it doesn’t always go according to plan. Be sure to find the perfect location and gain useful tips from the experts at Boulevard Medical Properties, who can help you find the best medical office rent in Los Angeles; contact us today by clicking here.

Mistakes to Avoid When Establishing Your Practice

Starting your very own medical practice can be as intimidating as it is exciting. Knowing where to begin is often a mystery that eludes even the most well-prepared professionals. Before diving straight into your practice, take a step back to establish yourself. Knowing what not to do is just as important as knowing what to do, and that’s what our Boulevard Medical Properties professionals want you to know.

It’s unfortunate to see the same mistakes being made over and over again. We don’t want you to fail in this exciting time, where it’s most crucial for you to start off on the right foot. Take a close look at these common mistakes to avoid when leasing a medical office space in Los Angeles, and you’ll be on your way to establishing a successful medical practice on your own.

1. You Don’t Get the Right Loans

Starting any kind of business or venture requires loans. No matter how much you have in your own pocket to invest right off the bat, you’re going to need some reliable financial assistance.

However, that doesn’t mean you should go with the very first loan or banker that comes your way. It’s essential to shop around and find the right loan that works for you. Starting with the SBA is a good place to start, although you need to put a lot of time and work into finding the right person for the job. Make sure the terms are transparent and completely workable for your specific needs.

2. You Don’t Have the Right Location

Just like in real estate, having the right location can be the difference between heavy traffic and no traffic at all. You want to make sure you establish yourself in an area that is relatively well known, where you know a lot of people could benefit from having a medical practice right there on the block.

Boulevard Medical Properties is highly experienced in helping you as a medical professional find the right medical office space in Los Angeles. Please give us a call if you haven’t yet found the perfect place for your practice to call home. Don’t settle for something super cheap because it’s far away. Get your eyes on a good location and start bidding for it.

3. You Don’t Plan Early On

It’s never too early to start planning. It’s understandable how eager you are to get started, but that doesn’t mean that you should jump right in without having all the necessary details planned out first.

And your planning should go far beyond the brainstorming phase. You need to be sure that you have all elements of your medical practice ready, including:

  • Getting the right lenders
  • Establishing your location and working with a real estate agent
  • Conducting business with all third-parties who are involved in your practice
  • Getting insurance policies down
  • Hiring all needed staff members
  • Getting contractors to help you with your construction or remodeling needs

It’s advisable to allow yourself at least 6 months to start planning for your practice. But just know that you should give yourself all the time you need to get things in order.

Take Your Medical Practice to the Next Level with Professional Property Services

At Boulevard Medical Properties, we want to ensure that your practice is starting off the right way. From the pre-planning phase to the first day you open, we can provide vital tools and resources needed to set you up for success. If you have additional questions about renting the right medical office space in Los Angeles, or you want to inquire about loan and banking options, please contact us right away. You can reach out to us online or give us a call at (818) 882-5700.

Making Your Office Space Work for you

When thinking of an office space, you may not initially consider the impact of the layout you choose. However, it is important to thoroughly consider how to truly maximum your office space for optimal efficiency, client experience, and office feel. At Boulevard Medical Properties, we are the resident experts dedicated to helping you find the perfect medical office space for lease.

Create a Welcoming and Open Space

According to Business Insider, a first impression is made within 7 seconds. And if you think that is short, another study by the Association for Psychological Science suggests that the initial impression is made in less than 1 second. This means that by the time a patient has walked in through the door and to the receptionist’s desk, they already have made an impression of your office. Before they have spoken to your staff, sat in your waiting room, or experienced your level of care, they have already made a judgment of your office. Make your office space work for you by creating a welcoming, open space with plenty of natural light, an organized lobby, complimentary décor pieces, and the like. These elements will increase how positively your office space is perceived and help maximum the ability of your office space to work for you. To see what options are available to create this welcoming and open space, contact Boulevard Medical Properties.

Make your Furnishings Comfortable and Functional

Is there anything worse than sitting on an old, metal chair while waiting to be called into the exam room? When picking out the furnishings for your office, make sure to pick pieces that are both comfortable and functional. This means thinking of the patient’s experience from the waiting room, to the examination room, to the end of their visit. Experts suggest having a comfortable chair for them to sit in instead of spending their visit on the examination table and picking rounded chairs and tables since they are viewed as calming. Using these tactics will ensure that your office space is working for you while you are with other patients.

Create a Calming Experience for Patients

It isn’t a secret that many patients find doctor’s visits anxiety inducing. To help create a positive experience for all of your patients, consider incorporating elements into your office that are calming. For example, windows that view natural settings and artwork featuring realistic images of natural landscapes have been shown to reduce patients’ stress as well as pain. Additionally, patient education loops, magazines, and televisions can help ease anxiety for a more comfortable experience. To really take your personalized care to the next level, ask your patients! They will have great insight into what can be improved, within reason, and give you the viewpoint you need for the optimal patient experience.

To reflect your hard work and communicate your expertise, make your office space work for you with an open space, comfortable furnishings, and a calming experience from start to finish. Fortunately, at Boulevard Medical Practices, we have dedicated ourselves to connecting you with a space that will work for you and reflect all your hard work. For information from the Boulevard Medical Practices team on a medical office space for lease, contact us today.

Best Strategies to Market and Promote your Practice

After you have found the best medical office space for lease and opened your practice, your marketing goals are simple: You want to capture the greatest number of new patients while retaining as many existing patients as you can. It goes without saying that we live in an information-overloaded, short attention-spanned society. So, how do you break through the noise, rise above the crowd, and shine? You create a targeted marketing plan that considers who you are, who you know, and what resources you have at your fingertips.
For more information about office space in Los Angeles and running your medical practice, get in touch with Boulevard Medical Properties today.

Building a Strategic Marketing Plan

French writer Antoine de Saint-Exupery was quoted as saying, “A goal without a plan is just a wish.” These words apply to success in marketing, too! Marketing is a business strategy and must be planned as such.

Branding

Patients have as many options for healthcare services and providers as you did when you were searching for the best medical office space for lease (a lot). If you don’t want to “look” the same as everybody else you must establish a well-differentiated, unique, and memorable brand by creating a value proposition.

A value proposition is a statement of the value you promise to deliver. It should always do three things:

  1. Explain how you will solve your patients’ problems or improve their situation.
  2. Deliver specific benefits.
  3. Tell the ideal patient why they should patronize your medical practice and not the competition’s.

Some classic examples of value proposition themes that work are:

  • “Best Quality”: Do you hold yourself to the highest standards? Can you claim to provide a higher quality service than your peers? Do you have proof of this?
  • “Best Bang for your Buck”: Do you provide excellent service at reasonable prices? Is your practice geared towards being affordable to the average family?
  • “Luxury and Aspiration”: Do you perform cosmetic procedures such as elective surgery or cosmetic dentistry? Even if you don’t, you might fit into this category if you offer VIP service or treatment!
  • “Must-Have”: Do you provide a service your market cannot live without? Are you necessary? This category can work for many medical professionals.

Online and Social Media Marketing

Your website and other internet resources are underutilized methods of getting and retaining patients. Here are some tips on how you can focus your marketing power online.

Your Website

The goals for your website are that it be simple, modern, and easy to understand. Placing a large “Schedule an Appointment” button on several pages of your site makes it easy for patients to reach you.

Social Media

By far the most important social media channel to be on is Facebook. It has quite simply become ingrained in our culture and our daily lives, no matter our ages. Create an official Facebook page to share content that informs and educates your patients. If you don’t know where to start, try posting answers to some patient questions.

Reviews and Testimonials

What people say about you online counts. To manage this, make it a practice to ask your patients to post about their experience at the end of each visit. This will usually be on a website like Yelp, but you may also have a “Testimonials” page on your website where they can post.

Email Marketing

Collect all your patients’ email addresses so you can send them appointment reminders and updates. Use a service like Mail Chimp or Constant Contact to streamline your messaging. You should aim to communicate with your clients at least once per month.

Guerilla Marketing

Guerilla marketing practices are known to be modern, effective, and cheap. They involve promoting your practice in unconventional ways with a small budget.

Plan an Event

Identify your target market – pregnant women, retirees, parents – and plan a public event at your practice with that audience in mind. The event allows potential patients to meet you and your staff, see your office, and ask questions. For example, a dermatologist might offer a free skin cancer screening at an open house and book regular office appointments at the event.

Be Available to the Media

Newspaper and TV reporters are always looking for health experts to speak up on the health story of the day. Consider what areas your practice specializes in and put yourself out there as a knowledgeable source. This can not only put your name in the minds of prospective patients but also lend you credibility.

Referral Marketing

Many medical practices and specialties rely on referrals from other practitioners. Referrals can also come from current patients or even your own staff. Ultimately, referrals from any source are based on strong relationships.

Referrals from other physicians and their staff come from being secure in the knowledge that the patient will be taken care of, and the timeliness of reports back to the referring physician.

Further, you must educate and empower your employees to be ambassadors of your practice. “A happy medical assistant who loves her job and knows the high level of customer service your practice offers will want to sing your praises,” says Marlee Ward, President of Rx MD Marketing Solutions.

Similarly, your patients can be a powerful marketing force. Just as they do with their favorite restaurant or a reliable bank, your patients will share their experiences at your office with their family and friends. Take advantage of that with a patient loyalty program: If your office offers elective procedures, you could give a discount to those who refer you – such as 50% off laser treatments.

Choose Boulevard Medical Properties to find the best medical office space for lease in Los Angeles! Our dedicated team of expert real estate professionals will help you locate the perfect space, navigate lease negotiations, and guide you all the way through design and construction. For more information, call 818-882-5700 or contact us online!

How Natural Light Affects an Office

We can all relate to the sick feeling of waiting at least 25 minutes to be seen by a medical provider in a windowless exam room under fluorescent lights. Living and working without natural light make the body short circuit – and this applies to doctors and staff members as well as their patients.

According to a Psychology Today article, a study titled, “Impact of Workplace Daylight Exposure on Sleep, Physical Activity, and Quality of Life,” concluded that there is a strong relationship between workplace daylight exposure and office workers’ sleep, activity and quality of life.

If you are looking for medical office space for lease in Los Angeles, make sure to put “lots of natural light” at the top of your list of priorities. For more questions about where to locate your practice, contact Boulevard Medical Properties today.

Sleep Disorders and other Dysfunctions

Of the subjects in the above-mentioned study, those who worked in offices without windows slept an average of 46 minutes less per night. They reported lower satisfaction with their quality of life, including a lack of vitality and physical problems such as pain and stiffness. This lead to all sorts of daytime dysfunction which the group who worked in spaces with windows – sources of natural light – were able to avoid.

“Day-shift office workers’ quality of life and sleep may be improved via emphasis on light exposure and lighting levels in current offices as well as in the design of future offices,” said study co-author Ivy Cheung, a Neuroscience doctoral candidate at Northwestern University.

If you have found a medical office space for lease that seems to not have enough windows, find out if you can have more installed.

The Circadian Rhythm

The so-called ‘body-clock’, aka the Circadian Rhythm, controls vital processes of the human biological system. During the day, bright, natural light from the sun sends our brains signals to stay alert and helps us function at our best levels. As the cycle moves towards nighttime, our need for sleep, restoration, and nourishment are reflected in the cooler color and lower intensity of the night light.

“Too much artificial light at the wrong time… can disrupt that rhythm and lead to health problems. This is important for everyone, but for hospital patients who are trying to heal, it’s an especially big deal,” says Deb Zawodny, a healthcare market development manager.

For patients with Alzheimer’s Disease, studies have shown that supporting a patient’s day/night cycle could reduce night wandering by as much as 50%. In a Danish study, supporting the cycle proved to slow the advance of the disease in dementia patients.

Daylight and Mood

An interesting development around our dependence on daylight emerged with the first diagnoses of SAD: Seasonal Affective Disorder. The term was coined to describe the feelings of lethargy, sadness, and hopelessness people experience when they have the so-called “winter blues.” For a long time now, the “winter blues” have been thought to be caused by the short days and lack of cheery, bright sunlight during the grayer seasons. Also, People who are not exposed to sufficient sunlight during the day — then experiencing the fade into night — are not able to produce the hormone melatonin effectively. This aggravates their SAD.

Many people have speculated that as we spend more time indoors under artificial light, staring at computer and television screens, we may be encountering a new form of SAD, year-round.

In addition, according to Time Magazine’s article Why Sunlight is so Good for You, “The strongest support for the role of sunlight in health comes from its effect on serotonin: higher levels of serotonin correlate with better mood and feelings of satisfaction and calmness, and lower levels link to depression and anxiety.” It has been shown that people have higher serotonin levels on bright, sunny days than on cloudy ones, no matter how hot or cold the weather.

Cancer Risk

Less daylight means less melatonin, which may also mean cancer. Scientists have found that the lower levels of melatonin found in the daylight-deprived may also lead to lower levels of important chemicals the body uses to repair DNA. That could potentially lead to more cell mutations which trigger cancer.

Summary

The Center for Health Design study titled “Impact of Light on Outcomes in Healthcare Settings” summarizes the many benefits of prioritizing the availability of natural light when looking for medical office space for lease.

Light impacts human health and performance by enabling performance of visual tasks, controlling the body’s circadian system, affecting mood and perception, and by enabling critical chemical reactions in the body. Studies show that higher light levels are linked with better performance of complex visual tasks and light requirements increase with age. By controlling the body’s circadian system, light impacts outcomes in healthcare settings by reducing depression among patients, decreasing length of stay in hospitals, improving sleep and circadian rhythm, lessening agitation among dementia patients, easing pain… The presence of windows in the workplace and access to daylight have been linked with increased satisfaction with the work environment. Further, exposure to light is critical for vitamin D metabolism as well as melatonin and serotonin production in the human body. Light exposure also is used as a treatment for neonatal hyperbilirubinaemia.

Medical Office Space for Lease

Boulevard Medical Properties is the only stop you need to make when shopping for medical office space for lease in Los Angeles. Get in touch with us to find the perfect medical and dental office space for you! Call at 818-882-5700 or Fill Out our Online Contact Form Today!

BoulevardLA

BoulevardLA